INSIGHTS

inSITEs from SITE SoCal VP of Charities Colleen Connor

Giving back as a volunteer leader 

Giving back and community involvement are top motivators for many industry professionals. 

Highlighting how our members make an impact, we head to Southern California where Opus Agency’s Senior Event Producer and SITE SoCal’s VP of Charities Colleen Connor shares the importance of charitable initiatives in the incentive travel industry. 

Discover how connecting with local communities enhances both chapter engagement and global incentive programs.

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Q: How did you start your career in incentive travel?  

A: I started my incentive travel career in 2007 as a corporate planner. This position provided me the pleasure of planning incentives trips for my clients. 

 

Q: How did you become involved with SITE SoCal?  

A: The SITE community is so strong. Other members invited me to events, which piqued my interest and gave me a passion to be engaged in the industry more and join the board. 

 

Q: As the VP of Charities for SITE SoCal, can you share the purpose of this role and share some tips for other chapters who may be interested in adding this position to their chapter board? 

A: The purpose of the role is to bring awareness to local grassroots charities in our community, give back as a chapter to our local community all while educating and showcasing how members can partner with charities in those communities where they host incentives globally. 

 

Partnering with local charities that our members support, are involved with, and are passionate about allows our members to be more engaged and supportive of the overall chapter and charities. 

 

Our industry has a natural need to “give back” as we are all so fortunate to do what we do, seeing our members engaged and excited about giving back is so rewarding. 

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Colleen's dedication to fostering connections through charitable partnerships highlights the lasting impact SITE members  have, both locally and globally. It’s a powerful reminder that our work goes beyond events, leaving a positive mark on the communities we touch.

Thank you, Colleen, for sharing your inSITEs with us! 

Written by

Dallas Lyons III

Dallas Lyons III

Head of Membership and Chapter Engagement

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