SITE Foundation lives the dream at The Boca Raton and raises quarter of a million dollars for research, education and grants

The 15th annual SITE Classic concluded this week at The Boca Raton, Florida with 240 incentive travel professionals living the dream by gathering in-person to connect, learn and discover a destination with endless possibilities for transformational travel experiences.
“By design, SITE Classic is small, intimate and boutique, fostering enduring business connections, participative learning experiences and meaningful destination deep dives. This year, SITE Foundation’s Content & Research committee also launched the much anticipated Leadership inSITEs report, highlighting 5 ways that incentive travel is helping c-suite executives reach their corporate goals. Throughout, The Boca Raton was a perfect partner, offering our partners and guests a truly immersive 5 star experience along with unforgettable motivational events" said SITE Foundation President, Kevin Regan, MBA, CIS, President, Associate Vice President, Global Charters & Incentives, Azamara.
“Hosted at Opal Grand Resort & Spa, our Midsummer’s SITE Dream Live Auction event raised in excess of USD$120,000 which, went supplemented by proceeds from private donations and the silent auction, reached almost quarter of a million dollars. This will be added to the USD$10M SITE Foundation has already given back to the industry since its incorporation in 1987 by funding research, developing educational content and awarding grants” said Rhonda Brewer, CITP, Vice President, Sales, Motivation Excellence & Vice President Fundraising and Events.
“The Boca Raton is proud to have hosted SITE Classic and, following an investment of some USD$100M+, showcase the unfolding transformation of our resort to the crème de la crème of the incentive travel industry. With almost one thousand guest rooms across five unique settings, limitless opportunities on land and water for awesome activities, and a multitude of truly diverse event locations, The Boca Raton is your perfect partner for high-end incentive experiences”, said Emily Snyder, Chief Sales Officer, The Boca Raton.

“The Palm Beaches is a 47-mile coastal destination comprised of quaint communities, natural centers and big cities like Boca Raton where art, architecture, culture and cuisine line up alongside beautiful, palm-fringed beaches. We’re so proud to host SITE Classic and look forward to welcoming back many high-end corporate incentive programs over the years to come”, said Chief Sales Officer at The Palm Beaches, Kelly Cavers.
SITE Classic is SITE Foundation’s flagship fundraiser event and takes place next year at Conrad, Punta de Mita, Riviera Nayarit, Mexico from 16 to 19 August.
For further information please contact Pádraic Gilligan, Chief Marketing Officer, SITE Foundation –
For sponsorship opportunities at SITE Classic 2023, please contact Samantha Nicastro, Head of Business Development, SITE Foundation –

Written by

SITE Staff


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