I’ve been connecting “dots” of knowledge in this new industry, full of acronyms and nuance. I’ve also connected with people from all around the world, and every part of the incentive travel supply chain — each with a heart full of inspiration. 

Given that I started this year with a focus on gratitude, it is only appropriate that I finish the year with the same focus.

One thing that SITE members have exemplified the most to me this year is kindness. Seeing the bright smiles of SITE members at a chapter event, a trade show, or at SITE NITE, I always leave motivated to serve the greater incentive travel community. 

I’ve attended events where I may have entered the room only knowing one person and by the end of the event, I’ve found new friends through a smile, a laugh or simple act of kindness.  

I’m sincerely grateful for each SITE member I’ve met thus far and how you have helped shape my experience as a newcomer in this industry. 

I’ll be celebrating my one-year anniversary with SITE on December 1 and over the past year, I’ve found that we are more than a “Society” — we are truly a community. 

I hope you will continue to help us build and bridge cultures in 2025. SITE members are the foundation of this community, collectively helping shape the future of incentive travel. 

Whether in Colorado, Sydney, Australia, or Costa Rica (to name only a handful of places SITE has taken me this year) you are shaping the future of this association, and the greater incentive travel industry.

(And, if you feel the need to grant me an anniversary gift: if you haven’t done so already, renew your membership for 2025. Your voice, and your perspective counts!)