Our SITE Sustainability Community celebrates its 5th Anniversary this year. It has been a journey of learnings, realizations and insights for the volunteers and chapters over the years. We are thrilled that our 2023 year met its many goals, perhaps the more significant milestones is the Sustainability Chapter Certification of ALL the existing global chapters and the awareness that our community exists, and we commit to providing on-going support to our SITE Global Community and beyond.
This year, 2024, we have raised the bar for even more exposure through our web page, our key communication outlet, by means of providing over the next several months, relevant, meaningful and practical material, such as articles, white papers, recorded webinars, recommended NGO's and Organizations (with a key focus on Sustainability) and Education Initiatives where will be sharing the stage at Global Conference 2024 and IMEX Frankfurt plus a live Webinar in Q3.
At Global Conference, during our Interactive Gathering we engaged in insightful discussions and exchanged ideas with roundtable topics including Sustainability Strategy with Courtney Lohman, CSR Events with Katrin Naumann and Kate Cardoso, Measurements with Tanya Wick and Hotels with Kim Napolitano and Harith Wickrema; our Frankfurt Session will be a grassroots approach focusing on the Sustainable "6Rs" Rule: Rethink, Refuse, Reduce, Reuse, Recycle, Repair.
SITE has added two new chapters, Northern California and Arabia. Our team will be working diligently with these chapters so they will receive the Sustainability Certification by the end of 2024. As the chapters have had their Sustainability tutoring through the certification process, a blueprint is now being created to recommend on-going practices to install Sustainability mindset in each Chapters' DNA.
Earth Day is quickly approaching on April 22. However, the Sustainability Community sees it a "Every Day is Earth Day". In 2023, we initiated a lofty goal for Earth Day, a veritable Global Plant-Based E-Cookbook. We are proud to launch it in March along with our 2024 initiative and recommendations.
And we continue to "walk the talk: of our Purpose Statement: To create global communities and advocate global citizenry by educating the incentive & motivational industry to reduce carbon & water & food footprint, lower impact to climate change and positively impact environmental, societal, and economical endeavours, locally, regionally and globally.