Online Course

Selling To The Incentive Market

Answer the question – “what problem are we trying to solve?”

  • Transform your program from “cost center” to “investment”
  • Determine the value of your program (includes SITE templates)
  • Establish metrics that drive behaviour (and performance)


Participants will improve their sales skills by addressing issues specific to selling incentive travel. Modules cover telling your story, reputation and relationship management, RFP response, negotiating contracts and a blueprint for successful site inspections.

Courses include:

Online Courses

$169 USD


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SITE offers a number of options and categories for individual and group membership. Find the one the best suits you and connect with the Business Events industry’s only association dedicated to incentive travel.